Gym Owner Resources

Hear from industry experts, gym and studio owners about the best way to launch, manage and run you gym or studio business.

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working on gym laptop
8 Min Read

Marketing Strategies for New Gyms: Building Your Membership Base Before You Open

This article explores strategic marketing tactics that can help you build anticipation, generate leads, and secure memberships before your gym officially opens.
Rack of kettlebells in gym
6 Min Read

Selecting equipment for your gym

This article will help you make the best long term selection for gym equipment, factoring in your clients needs, price, quality, warranty and servicing.
Gym design layout
8 Min Read

Gym Design Essentials

This article offers a deep dive into the critical elements of gym design, emphasising how to craft a space that is both welcoming and functional.
Gym Locations
8 Min Read

Finding the right gym location

This article offers expert advice on choosing the perfect location for a new gym, covering key factors like demographics and competition.